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This American Life
Author
This American Life
Website
This American Life is a weekly public radio show, heard by 2.2 million people on more than 500 stations. Another 2.5 million people download the weekly podcast. It is hosted by Ira Glass, produced in collaboration with Chicago Public Media, delivered to stations by PRX The Public Radio Exchange, and has won all of the major broadcasting awards.
Audience
General interest, ages 18-50, gender-balanced, global.
Theme
General interest, entertainment, lifestyle topics.
Ads
Pre-roll, mid-roll ads, host-read ads, general product sponsorships.
Growth
Moderate - General interest shows have broad appeal but face strong competition.
E-commerce, general consumer products, entertainment, lifestyle brands.
Industries
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