Advertising Stories
Author
Peter Levitan
Website
Peter Levitan's Advertising Stories delivers unvarnished, funny, even battle sagas from glib advertising agency creative directors, account managers, media geniuses, and even big brand client marketers. We'll talk about creating ads; trying to sell them; not selling them; making the logo bigger; my dad likes his idea better; how I lost that account; how I got that ad job; plus ad agency expense account hijinks across six continents. Peter's friends are a globe's worth of glib, over-educated storytellers that have delivered really important cultural messages like, "Taste The Rainbow", "What's In Your Wallet", "Where's The Beef" and Uzbekistan Airlines' comforting, "Good Luck." Join Advertising Stories every week for an off-the-rails conversation with the advertising and marketing world's experts.
Audience
General interest, ages 18-50, gender-balanced, global.
Theme
General interest, entertainment, lifestyle topics.
Ads
Pre-roll, mid-roll ads, host-read ads, general product sponsorships.
Growth
Moderate - General interest shows have broad appeal but face strong competition.
E-commerce, general consumer products, entertainment, lifestyle brands.
Industries