Banking on Digital Growth
Author
James Robert Lay
Website
If you're part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital.
Audience
Tech enthusiasts, ages 25-45, majority male, global but with focus on the US and Europe.
Theme
Technology trends, innovation, digital transformation, AI.
Ads
Host-read ads, mid-roll ads, product sponsorships related to technology or software.
Growth
High - Tech and innovation are fast-growing fields with increasing listener demand.
Tech companies, software platforms, consumer electronics, online education for tech.
Industries