WeCrashed: The Rise and Fall of WeWork
Author
Wondery
Website
The founders of WeWork thought they were on the brink of making history. The company was valued at $47 billion dollars, it was ready for a huge IPO, and its charismatic CEO Adam Neumann thought they were going to change the world. Adam had a prophet-like vision for WeWork that he sold to some of the world's savviest investors -- but did his vision ever match the company's reality? Hosted by David Brown of the hit podcast Business Wars (and former host of NPR's Marketplace), WeCrashed is a six-part series about the rise and fall of WeWork. It's a story of hope and hubris, big money and bigger screwups, and the lengths people will go to chase "unicorns."
Audience
Business professionals, entrepreneurs, ages 30-55, gender-balanced, US, UK, and Europe.
Theme
Business strategies, entrepreneurship, leadership, startups.
Ads
Pre-roll and mid-roll ads, host-read ads, B2B services or productivity tools.
Growth
Moderate - Business and entrepreneurship are established topics, but competitive.
B2B services, consulting, financial services, productivity tools, SaaS platforms.
Industries