Winfluence - The Influence Marketing Podcast
Author
Jason Falls
Website
Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence - The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There's a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.
Audience
Business professionals, entrepreneurs, ages 30-55, gender-balanced, US, UK, and Europe.
Theme
Business strategies, entrepreneurship, leadership, startups.
Ads
Pre-roll and mid-roll ads, host-read ads, B2B services or productivity tools.
Growth
Moderate - Business and entrepreneurship are established topics, but competitive.
B2B services, consulting, financial services, productivity tools, SaaS platforms.
Industries